The factors that restrict the development of BOPP thermal synthetic paper market are many, and the following are some of the main factors:
First, technical factors
1.Lack of research and development capacity: the technical level of enterprises in China's thermal paper industry is low, the research and development capacity is insufficient, most can only produce low-end thermal paper, high-end thermal paper has a certain dependence on imports. This may also affect the technical level of BOPP thermal synthetic paper, limiting its application and development in the high-end market.
2.Functional film production difficulties: BOPP functional film has been in short supply due to high technical content, long research and development cycle, and rapid market demand growth. Domestic enterprises started late in the production of functional film, and the technology accumulation is insufficient, which is difficult to meet the market demand.
Second, the contradiction between market supply and demand
1.Overcapacity: The BOPP film industry has a large capacity and weak demand growth, resulting in an increasingly sharp contradiction between supply and demand. This situation of overcapacity may also exist in the field of BOPP thermal synthetic paper, limiting the further development of the market.
2.Structural supply and demand contradiction: China's BOPP film industry has a structural supply and demand contradiction, traditional film oversupply, functional film in short supply. This structural contradiction may also exist in the BOPP thermal synthetic paper market, affecting the healthy development of the overall market.
Third, the cost factor
1.High raw material cost: Plastic raw materials are the main cost of BOPP film, and its price fluctuations directly affect the production cost of BOPP thermal synthetic paper. In recent years, the price of plastic raw materials has remained high, which has increased the production cost pressure of enterprises.
2.High labor costs: With the increase in the growth rate of employees' wages and the increase in training costs caused by large turnover, labor costs are also rising. This poses a challenge to companies' profitability and can limit their investment in research and development and market expansion.
Fourth, competitive factors
1.Fierce market competition: BOPP film and thermal paper markets are facing fierce market competition. This kind of competition not only comes from the domestic enterprises, but also from the international market competition. In the fierce market competition, enterprises need to constantly innovate and improve product quality to win market share.
2.Brand competition disadvantage: Domestic enterprises are relatively weak in brand construction and lack of brands with international influence. This may make it difficult to compete with international brands in the high-end market and limit the expansion of the market.
Fifth, environmental protection factors
1.Increasingly strict environmental supervision: With the improvement of environmental awareness and the improvement of environmental regulations, environmental supervision is becoming increasingly strict. This puts forward higher requirements for the production and use of BOPP thermal synthetic paper, and enterprises need to increase environmental protection investment to meet the regulatory requirements.
2.Demand for sustainable development: The market demand for sustainable development is increasing, requiring enterprises to pay attention to energy conservation and emission reduction and resource recycling in the production process. This may require companies to invest more research and development funds and technical strength to improve production processes and product performance.
In summary, the factors restricting the development of BOPP thermal synthetic paper market include technology, market supply and demand contradiction, cost, competition and environmental protection. Enterprises need to formulate corresponding development strategies and market strategies according to these factors to cope with challenges and seize market opportunities.