What are the characteristics of color thermal label paper that consumers are most concerned about?

Consumers' attention to the characteristics of color thermal label paper is mainly focused on the following aspects:

1. Bright colors and variety

Importance: The rich color options provided by color thermal label paper are one of the important factors to attract consumers. Different colors can be used to distinguish between different product categories, promotions or special marks to enhance the attractiveness and recognition of goods.

Specific performance: such as Xinwei color thermal label paper provides a variety of colors such as bright yellow, warm pink, stable blue to choose from, to meet the individual needs of consumers.

2. Print effect and clarity

Importance: Consumers are concerned about whether the printing effect of color thermal label paper is clear and bright to ensure that the information on the label can be accurately transmitted.

Specific performance: The use of advanced thermal technology, color thermal label paper can present clear, bright text and patterns in a short time, even in a wet or greasy environment, the information on the label can remain clear for a long time.

3. Durability and durability

Importance: Consumers expect the label paper to have good durability and durability to ensure that the label will remain in good condition during prolonged use or harsh environments.

Specific performance: high-quality color thermal label paper has good water resistance, oil resistance and wear resistance, even in wet or greasy environments can maintain the clarity of label information. In addition, some high-end color thermal label paper under the appropriate storage conditions, its image can even remain readable for 20 to 25 years.

4. Environmental performance

Importance: With the increase of environmental awareness, consumers are increasingly concerned about the environmental performance of products. Color thermal label paper as a disposable product, its environmental protection has become an important aspect of consumer concern.

Specific performance: Some color thermal label paper is made of recyclable or degradable materials that have passed environmental certification to reduce the impact on the environment. This environmental protection feature makes color thermal label paper more competitive in the market.

5. Affordable

Importance: For high-volume scenarios, such as retail, logistics and other industries, consumers are concerned about whether the price of color thermal label paper is affordable.

Specific performance: Color thermal label paper as an efficient and convenient printing material, its price is more economical than the traditional printing method. At the same time, because it does not need ink, carbon strip and other consumables, long-term use can save a lot of costs.

In summary, when consumers choose color thermal label paper, they are mainly concerned about its bright color and diversity, printing effect and clarity, durability and durability, environmental performance and economic characteristics. These characteristics together determine the competitiveness and popularity of color thermal label paper in the market.