What are the restrictions on the color application of BOPP color synthetic paper on pharmaceutical packaging?

The color application of BOPP color synthetic paper on pharmaceutical packaging is mainly limited by the following aspects:

First,Regulations and standard restrictions

1.Drug packaging color regulations: According to the relevant regulations and standards of drug packaging, the color application of drug packaging must follow certain specifications. These specifications may include restrictions on color selection, requirements for matching color to drug properties, etc. For example, certain types of pharmaceutical products may require specific color identification to distinguish their use or warn of risks.

2.Safety and efficacy: The application of color in pharmaceutical packaging must ensure that the safety and efficacy of the drug are not affected. Therefore, when choosing a color, it is necessary to consider whether the color reacts with the drug ingredient and whether it affects the stability of the drug.

Second, consumer awareness and acceptance

1.Color psychology: Different colors have different symbolic meanings and emotional associations in psychology. In pharmaceutical packaging, the choice of color needs to consider the cognitive habits and acceptance of consumers. Overly bright or harsh colors may cause discomfort or misunderstanding among consumers, thereby affecting the sale and use of the drug.

2.Brand consistency: For well-known pharmaceutical companies, the color application of their drug packaging needs to be consistent with the brand image. This helps promote brand identity and consumer trust. Therefore, when changing the packaging color or designing new packaging, it is necessary to carefully consider the impact of color on the brand image.

Third,Technical limitations in practical applications

1.Printing process: The printing process of BOPP color synthetic paper may have certain limitations on its color application. For example, some colors may be difficult to achieve uniform printing on BOPP materials, or the printing cost is too high. Therefore, when choosing a color, it is necessary to consider the feasibility and economy of the printing process.

2.Color stability: Pharmaceutical packaging needs to undergo changes in various environmental conditions during use, such as light, temperature, humidity, etc. These changes may affect the stability of the packaging color. Therefore, when choosing a color, it is necessary to consider the change of color under different environmental conditions to ensure that the packaging can maintain a good visual effect throughout the use cycle.

In summary, the color application of BOPP color synthetic paper on pharmaceutical packaging is affected by many aspects, such as regulations and standards, consumer awareness and acceptance, and technical limitations in practical applications. When choosing a color, these factors need to be taken into account to ensure the safety, effectiveness and compliance of pharmaceutical packaging.